As you know, some advertisements are more remembered. Do you know why? Actually this happens when you will use personal stories and visual stimulus in your advertisements instead of long texts. Almost everyone remembers 65% which they see and 15% what they read. This is why, these days, videos are getting popularity among the users. You need to know that Recruitment videos can help you to get more potential candidates for your company. Actually, 67% of recruitment videos are watched by the candidates on a mobile. You can get 53% of traffic on a recruiter video from the YouTube.
How to Create Powerful Recruitment Video?
In order to make an impactful recruitment video, you can follow the important points which are mentioned below:
Answer Question of the Candidates: You can talk to the HR department and try to answer every question which a candidate can ask about your company.
Make it Fun: Try to share the reviews of your existing employees about what excites them about the company. In fact, you should try to show the 360 degree view of the company which can set the right expectation for the candidates.
Make it Conversational: Nobody wants to listen only about the values and mission. You should try to use the videos in a conversation manner with viewers.
Showcase your Company Environment: If you organize a movie session in weekend or celebrate a new contract with the employees, you should try to show all the fun at work.
Use Call To Action Button: You should try to add the career page in your videos to seal the purpose of the recruitment video.
You can share the recruitment video on different social media platforms such as Facebook, Twitter, Linkedin, Instagram, YouTube etc. You can also add it on company review sites like Glassdoor to make it more engaging. So, if you are looking for the best recruitment video for your company then you can contact Triangle Berry Team. We will help you to get the video which can make you different from the crowd.